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Whoever’s reading this portion of your business plan should know exactly what you’re planning to create and sell, how long your products are supposed to last and how they’ll meet an existing need. If you know how much it’ll cost to make your products and how much money you’re hoping to bring in, those are great details to add.You’ll need to list anything related to patents and copyright concerns as well.
In that section, you’ll need to use data and statistics to talk about where the market has been, where it’s expected to go and how your company will fit into it.
In addition, you’ll have to provide details about the consumers you’ll be marketing to, such as their income levels.
Related Article: 15 Ways Startups Can Raise Capital Following your market analysis, your business plan will outline the way that your organization will be set up.
You’ll introduce your company managers and summarize their skills and primary job responsibilities.
That’s the most important question you’ll answer when you discuss your sales strategy. It’s a good idea to throw in the number of sales reps you’re planning to hire and how you’ll go about finding them and bringing them on board. If you need funding, you can devote an entire section to talking about the amount of money you need and how you plan to use the capital you’re trying to raise.
If you’ll need extra cash in a year or two to complete a certain project, that’s something that’s important to disclose.
Your executive summary should appear first in your business plan.
It should summarize what you expect your business to accomplish.
A good business plan will present a clear comparison of your business to your direct and indirect competitors.
You’ll need to show that you know their strengths and weaknesses and you know how your business will stack up.