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Create a timeline of events, issues, and achievements.
A company’s past can greatly affect the present and future state of the organization.
To begin, investigate the company’s founding, critical incidents, structure, and growth.
The study was a case study of the Co - operative Bank of Kenya Limited and the objectives of the study were to determine the strategic management practices of the Bank and to evaluate the impact of strategic changes to the performance of the Bank.
Data was collected by interviewing three general managers drawn from finance and administration, institutional banking and retail banking divisions.
Analysis of the bank's internal environment should be improved.
It was further recommended that the bank develop strategies aimed at increasing share capital; and given the importance of return on investment towards success of strategy, further research should be done to identify determinants of return on investment.
When writing a business case study analysis, you must first have a good understanding of the case study.
Before you begin the steps below, read the business case carefully, taking notes all the while.
However, it was revealed that the strategic planning practices did not have significant impact on share capital and return on asset.
It was recommended that managers acquaint themselves with basic research skills to enable them understand the quality of external and internal environmental analysis.